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BEGIN:VEVENT
UID:b195615b-20a3-4fcd-866f-5253e7cad567@event.geogrow.ai
DTSTAMP:20260903T164443Z
DTSTART:20260910T180000Z
DTEND:20260910T183000Z
SUMMARY:What's Growing On?  The Early Journey to Generative Engine Optimiza
 tion (GEO): Lessons from the Front Line of Wine
DESCRIPTION:Join marketing strategist Tim Weinheimer\, founder of VINTAGE²\
 , for a practical conversation about Generative Engine Optimization (GEO) 
 and what it means for wineries\, consumer brands\, and modern marketing te
 ams. Drawing on more than 30 years of experience navigating shifts from di
 gital and social to AI\, Tim will explain why GEO demands attention now.\n
 \n\nYou’ll learn how leading brands are preparing for AI-driven discovery\
 , the misconceptions holding teams back\, and the practical steps organiza
 tions can take—even with limited budgets and resources. We’ll also explore
  how GEO changes content strategy\, where funding can come from\, how to b
 uild organization-wide support\, and what separates brands appearing in AI
  recommendations from those remaining invisible.
LOCATION:@GEOGrowAI - YouTube.com Live
URL:https://event.geogrow.ai/geogrow/the-early-journey-to-generative-engine
 -optimization-geo-lessons-from-the-front-line-of-wine
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